Whilst doing our project one thing we needed to do was to record a radio advert for our documentary, this meant that we had to use specific things to link all 3 of our products together. When making the radio advert we decided that it would be best if we used the same voice over as we did in our documentary. This would then link the documentary and the radio advert together. We needed to keep this advert simple but informative. Grabbing people's attention would be essential in advertising our documentary. Therefore we used vox-pops from our documentary within our radio advert to again link it.
We also decided to cut out sound effects from clips we used within our documentary itself, the archive footage we used enabled us to get actual car sound effects which we could then incorporate into our documentary radio trailer.
We also had to include the title, slogan, time and date and also the channel. This would inform the audience and it would give them all relevant information about the documentary. This was another essential part of our advert because if this wasn't shown, people would have no idea therefore wouldn't watch the documentary.
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